A major retailer in a city shopping centre is closing its three-storey shop.
Sports Direct is leaving its huge store in Chantry Place amid big changes at the Norwich mall.
The sports brand is moving to the upper floor of Frasers along with Evans Cycles and Game.
Earlier this year Frasers Group, which owns House of Fraser, proposed an overhaul of the external advertisement displays at Chantry Place.
Under the proposals, the existing House of Fraser signs would be removed and replaced by one reading 'Frasers'.
Branding for Sports Direct, USC, Game and Evans Cyles - all owned by Frasers Group - would then be established to the side of the department store's ground floor entrance.
Signage on Sports Direct says the store will close in September and there are 20pc off signs throughout the shop.
Chantry Place has seen lots of change in the last year with the opening of Urban Outfitters, Moda in Pelle and Lisa Angel.
It comes during an uncertain time for the high street, with Wilko, Argos and Clintons - all of which have stores in Norwich - recently announcing closures.
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