A Norwich café, which already gives coffees and leftover food to the homeless, now has a way customers can do the same.
Artel in London Street has launched a 'paid forward' board, which is behind the till.
Customers can give money towards a specific item and the receipt is then pinned on the board.
The Artel team then look out for those in need on London Street and can invite them in for a free coffee or lunch.
Ed Le May, manager, said: "A lot of homeless people gather at the top of Prince of Wales Road or London Street and we already offered a free coffee here and there and leftover buns.
"Our customers noticed this and were requesting if they could purchase items for the less fortunate too, so we decided to create a platform.
"We have been doing it a week and people have been taking it up like wildfire.
"Some have come in to pay forward when not even getting something for themselves."
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