Woodforde's launches World Cup beer
Adam AikenBroads brewery Woodforde's raised a glass to the World Cup yesterday with the launch of cask ale Game On ahead of the football tournament.The beer was unveiled at Norwich City FC's Carrow Road ground, with the first pint pulled by Chris Pope, executive head chef at Delia's Canary Catering.Adam Aiken
Broads brewery Woodforde's raised a glass to the World Cup yesterday with the launch of cask ale Game On ahead of the football tournament.
The beer was unveiled at Norwich City FC's Carrow Road ground, with the first pint pulled by Chris Pope, executive head chef at Delia's Canary Catering.
'Our brewing team is very passionate about football and equally passionate about cask ale, so it was inevitable that a new cask beer should emerge for the World Cup,' said Woodforde's head brewer Neil Bain, who came up with the formula for the 4pc beer with brewery manager Bruce Ash.
The Canaries have chosen Game On to be the cask ale at the various hospitality events being held at Carrow Road during the World Cup. Meanwhile, more than 20 pubs have already taken delivery of the beer, and it will be available from this week until the final on July 11.
You may also want to watch:
Game On - which contains ingredients from Norfolk and around the world - is also available in 18 and 36-pint beerboxes direct from the Woodbastwick brewery. They can be collected in person or ordered online or by phone.
- 1 Boss puts Queen Anne family home up for sale for £1.325m
- 2 Norwich takeaway's food poisoning complaint investigation closed
- 3 Farke makes a pact with City squad
- 4 EFL announce revised schedule to avoid Prince Philip funeral clash
- 5 Tenants battled 'extreme mould' for months
- 6 Childhood friends unite to launch barbershop together
- 7 Woman cut from car after crash on A11
- 8 New Turkish takeaway which cooks over coals shows how kebabs should be done
- 9 Pub relying on British public's resolve ahead of reopening outside space
- 10 Tributes paid to popular Avenue Middle School head who taught thousands of Norwich children