What will you be wearing in 2011?
The sales are still in full swing, but the new SS11 collections are starting to come into the city's shops. Emma Harrowing picks some of the top trends that you will be wearing in 2011.
Key trend: 70s
The 70s fashion revival is the biggest trend this year. A-line skirts, kick flare jeans, bold prints and bright colours (especially orange) were all over the SS11 catwalk shows. On the high street the 70s style will be found almost everywhere come spring. Bold paisley print tunics and dresses can be found in Mango, kick flare jeans can be found in Monsoon and sheer blouses both plain and printed can be found in Topshop. This is even before we scour the many vintage shops in the city for original 70s attire.
If you want to dip into this trend on the cheap, take winters navy dress and wear with an orange skinny belt for a look straight from the catwalk.
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Key trend: Double denim
It seems that fashionistas haven't had enough of the 80s double denim look that divided the nation last year as wearing a denim top with a denim bottom is a look many men's retailers have adopted for their SS11 collections. Wear with a striped cardigan or scarf to break the block denim look up.
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Key trend: Minimalist whites
Whenever there is an eclectic style with bold clashing prints there is always a trend that provides a stark contrast. This year it's minimalist white.
The trend is similar to the Nude fashion of last summer, but instead of layering dusking pinks, greys, whites and beiges, stick to just white with perhaps just a hint of beige.
Key trend: Checks
It's a trend that is quickly becoming a classic. Checks have been on the fashion radar for several seasons now and it looks like 2001 is no exception. Bring your check shirt up to date by wearing it tucked into a pair of rolled up chinos for a relaxed preppy look.
Key trend: Pleats
Pleats conjure up an image of a school uniform but this year the pleat will be coming into mainstream fashion. Pleats will be found on everything from tops to skirts, dresses and shoes.
Key trend: The midi
It was the skirt that caused a lot of scratching of our heads last autumn. As the hemline dropped to mid calf those of us less than five feet eight inches wondered what to wear on our feet to prevent us looking like an old librarian.
This year the midi rises slightly to a couple of inches under the knee, a more flattering length that can be worn with flats, platforms, courts or knee high boots.
Choose from straight styles, A-line and billowing numbers.
Key trend: The skinny suit
The skinny three buttoned jacket suit continues its reign in men's smart wear in 2011. If you really want to be at the cutting edge of style opt for a navy suit as navy is the new black this year.
Key trend: Jumpsuits
Yes the all-in-one is still rocking in the fashion charts this year, but instead of a cutesy 50s playsuit think a long and slinky 70s inspired jumpsuit instead as the look is given an evening revamp for 2011.
Key trend: The sheer maxi
The maxi dress used to be banished to summer holidays on a beach, but thanks to a celebrity following last year the maxi dress and recently the maxi skirt can be worn for any occasion.
This year the maxi has a bit of a makeover with sheer fabrics such as chiffon replacing the heavier cotton and satin fabrics of AW10. Just remember to invest in a knee length cami!
STOP PRESS...Norwich Fashion Week is coming to the city on February 17 until February 24. Keep checking the Life Matters pages in the Norwich Evening News and online for more information.