A Norwich business survived the recession thanks to some help from money-saving group Tickles and now it is encouraging others to also take advantage of 'a very good business concept'.

Beau Hair and Beauty opened on Queen's Road in March 2008, just as economic problems were beginning to take hold in the UK.

But now business is thriving at the salon and joint owners Rachel and Andrew Buck, aged 24 and 30, feel Tickles has played a big role in their success.

Mrs Buck said: 'The good thing is obviously providing our services at a cheaper rate with Tickles and that brings us an influx of new customers every time we have a different offer.

'We are having our third anniversary on April 1 and will be organising an event to celebrate. We started out in the early stages of the credit crunch, but we have seen out the recession because we haven't been scared of having cheap offers, where some others have been.

'You can't be scared of trying things like that because you have to build with offers like this. We did one offer of a cut, colour, conditioning treatment and a �10 beauty voucher for �39, which was about 60pc off and that brought us in business of about �1,500, so it has definitely worked well for us.'

Tickles provides consumers with different money-saving offers in a variety of different methods, including an iPhone application and a daily email. It has proved a big success in Norfolk and has now launched in Suffolk and Cambridgeshire as well.

Mrs Buck's husband, Andrew, added: 'We got a lot of repeat business from the offers we did with Tickles. It is a very good business concept and it worked well for us.

'We are doing some more offers soon and we are hoping that will bring us 20 or 40 new clients just in February. We even use Tickles ourselves for a few deals at restaurants and things like that, so we do think it is a very good thing.'

The Evening News's parent company Archant has recently launched a partnership with Tickles to help our readers save some of their hard-earned cash, and now we want to help local businesses raise their profile – and profits – as well.

Any businesses interested in getting involved with Tickles should contact Archant digital development director Ashley Spooner on 01603 772516, or email ashley.spooner@archant.co.uk

To find the latest Tickles log on to www.eveningnews24.co.uk or www.tickles.co.uk