Today’s Pub of the Week is the Otter in Thorpe Marriott, just outside Norwich, which was purposely built to serve the new housing development
If you don't live in the area you are probably not that familiar with the Otter in Thorpe Marriott, which was built to serve the housing estate around it.
The pub does not get that much passing trade, apart from people meeting up with friends or family living in the area, and that's why bosses need to make sure the community likes what they offer.
For example, when bosses took Sky Sports away the natives were restless and they've now got it back by popular demand.
The pub has also recently undergone an expensive refurbishment paid for by the owner, pub chain Greene King, which seems to have gone down well with the locals.
With the new furniture, booths and wallpaper, it looks like a new pub, even though it's about to celebrate its 21st anniversary in November.
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Chrissy Roberts has been the landlady about a year and Jason Minns has been assistant manager for about four and a half years.
Mr Minns said: 'Since the refurbishment we have picked up a little bit more.
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'This is a community pub. There are other pubs on the main road, the Cock and the Red Lion, but this pub was built to serve the housing estate.
'It's not the easiest pub to get to so we've now got a map on how to find us on our Facebook page.'
Mr Minns previously worked at the George Hotel, off Newmarket Road in Norwich, as porter and assistant manager, and at Norwich Sport Village, but likes the atmosphere more at the pub.
'I like the regulars and the general chit-chat. You get to know people better at a pub.'
As a Greene King pub, it's something of a flagship business.
Another member of staff added: 'We have a lot of regulars here so they must like it. There's never any trouble and the drinks prices are great.
'We also do a lot of events for charity and held the big Macmillan coffee morning last week. We also arrange charity football matches.'
They also serve real ales which are popular with many of the customers.
The Evening News has been urging people to return to pubs in our Love your Local campaign.
To see more stories from the campaign visit www.eveningnews24.co.uk/loveyourlocal