Norwich’s new Riverside nightclub will have dedicated karaoke booths
Norwich's new nightclub at Riverside will have four to five individual karaoke booths and a karaoke stage area for an audience of 150.
The Project nightclub is due to open in late February next year on the site of the former Lava/Ignite club.
Running under the Go Go Karaoke brand, Luminar Leisure, the owner of the club, has teamed up with karaoke provider Lucky Voice to install 'state-of-the art karaoke systems' at Project.
Luminar chief executive Simon Douglas said: 'Our customer research confirmed our belief that there is an increased demand for karaoke from our target market.
'We are delighted to be joining forces with Lucky Voice to launch 'Go Go Karaoke' which will form part of our ongoing strategy to add value to our customer's experience and ensure they have a great time at our venues.'
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Lucky Voice managing director Nick Thistleton added that demand for private room karaoke technology had continued to build throughout 2010.
As reported, the nightclub was expected to open before Christmas but the date was put back.
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The new nightclub will have two main rooms, exclusive VIP area, chill-out bar, purpose-built stage for live entertainment, state-of-the-art sound and lighting systems.
As reported, Lava/Ignite and neighbouring Hollywood Bowl originally closed due to structural problems in 2007.
In May last year X-Leisure, the site landlord, launched a �20m lawsuit against contractors claiming a breach of contract, saying the beams beneath the nightclub were flawed.
However, an out-of-court legal settlement resolved the row, and a legal deal was struck to enable both the nightclub and bowling alley to be refurbished.
As reported by the Evening News, the Riverside complex, which also includes the Odeon cinema and Wetherspoon's Queen of Iceni pub, has been hit hard by the absence of the two flagship venues.
<t> Are you opening a new club or bar in Norwich? Call reporter David Bale on 01603 772427 or email david.bale2@archant.co.uk.