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New logo needed for next year's Norwich beer festival

34th Norwich Beer Festival logo

34th Norwich Beer Festival logo

Archant

The search is on to find a logo for the 35th Norwich Camra beer festival next year.

The winning logo will be used on all the festival’s merchandise and, as usual, the runners-up will also be displayed during the event.

The 2012 festival will have to compete with the Olympics in London and the Queen’s Diamond Jubilee, so Sadie Rodd, competition organiser, said a special logo was needed.

She said: “Each design will once again have to include a dragon and feature a maximum of five colours. We would like to make the logo a little special, but still with a dragon somewhere in the design. However, designs involving five rings or torches will probably be dismissed straight away, just in case we run into difficulties with another major event taking place in 2012.”

The logo is one of the prime marketing tools for the festival and previous years’ entries have included a remarkable variety of designs and ideas, festival organiser Martin Ward said.

The winning logo for this year’s festival was a dragon in the form of a traditional hand pump designed by Graham James, from Rocelin Close, Norwich, who was inspired by a TV programme featuring artist Tony Hart.

The winning entry will receive £100 plus a selection of goodies at the festival and be judged by the organising committee at the inaugural planning meeting in the new year. The winning under-18 entrant will get a book voucher.

Next year’s beer festival runs from October 29 at St Andrew’s and Blackfriars Halls, Norwich.

The Evening News has been running our Love Your Local campaign to support pubs.

For details on how to enter the logo competition visit www.norwichcamra.org.uk.

For more stories about the Evening News’ Love Your Local campaign visit www.eveningnews24.co.uk/loveyourlocal. Have you got a pubs story? Call David Bale on 01603 772427 or email david.bale2@archant.co.uk

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