The Norfolk and Norwich University Hospital has introduced an innovative way of increasing awareness and support for its hospital charity.
Visitors and staff at the hospital are now able to use a simple tap of their smart phone to help raise charitable funds, through scanning a series of smart posters, ID cards and vinyl stickers using near-field communication.
This new platform is now appearing along corridors, on wheelchairs, in waiting rooms and in different departments across the trust.
NNUH fundraising manager, Louise Cook, said: 'This is another way of donating funds for those people wanting to support the hospital charity. Funds raised go towards additional equipment and facilities that make a big difference for our patients during the time they spend here.'
Emma McKay, director of nursing, added: 'We are delighted to be introducing this new platform which will make it easier to donate.'
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