A family-owned cake business has opened its first permanent store at a city shopping centre.
M&M Sweet Treats opened its new unit in Chantry Place on Friday in the space previously occupied by the Watch Hospital.
The business has run successful pop-ups at the centre throughout the year but has now taken on a permanent shop.
Owner Mandy Painter: "What started off as a hobby has turned into a dream thanks to my family and loyal customers.
"I now have my daughter Abbie working alongside me and she has helped each step of the way with putting the shop together.
READ MORE: Award-winning Norfolk bakery opens huge new café
"If someone had told me two years ago that I would have my own shop in Chantry Place I would have laughed at them."
M&M Sweet Treats launched in 2022 and started out at car boot sales and other events.
The shop is based on the lower ground floor of Chantry Place next to HMV and sells blondies, brownies, cookies, pies and other goodies.
Paul McCarthy, general manager at Chantry Place, added: "We know how much our visitors have loved the baked goods from M&M Sweet Treats throughout the year and supporting this local business.
"We are really pleased to have witnessed this success and for them to invest in a permanent store with us."
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules here