A major designer fashion chain is moving into the former site of Sports Direct.
Flannels is moving into the three-floor retail space in Chantry Place in Norwich.
It stocks brands including Prada, The North Face and Vivienne Westwood.
The space was previously occupied by Frasers Group's sportswear retailer Sports Direct - which moved into Frasers's new concept store in the shopping centre last month.
READ MORE: House of Fraser confirms flagship Chantry Place store will close
Flannels was bought in 2012 by the Frasers Group and it now has 76 shops in the UK and two in Ireland.
The shop opening comes amid changes for the city centre shopping mall where plans have been lodged for a new boutique cinema which will take up three retail units.
A spokesman for Chantry Place has been contacted for comment.
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