A new sustainable hair salon designed by a BBC star has opened its doors in Norwich.

The Ethical Hairdresser in the Royal Arcade is owned by Ric Gardner-Collis who has more than 10 years of experience in the industry. 

Norwich Evening News: Ethical Hairdresser has opened its doors this weekEthical Hairdresser has opened its doors this week (Image: Matt Keal)

Norwich Evening News: Located in the Royal Arcade, owner Ric is delighted to openLocated in the Royal Arcade, owner Ric is delighted to open (Image: Matt Keal)

It has been designed by Jack Kinsey who was runner-up in the fourth series of Interior Design Masters on BBC One. 

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Mr Gardner-Collis said: "As well as the incredible location, with its rich heritage and fabulous architecture, the eclectic mix of vibrant independent retailers is just perfect for our salon.

Norwich Evening News: Owner Ric Gardner-Collis (left) and interior designer Jack KinseyOwner Ric Gardner-Collis (left) and interior designer Jack Kinsey (Image: Matt Keal)

Norwich Evening News: Sustainability is the businesses' key ethosSustainability is the businesses' key ethos (Image: Matt Keal)

"We offer our clients a bespoke, luxury service that takes a mindful and conscientious approach to their hair design and treatments.

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"Sustainability is absolutely central to our business which is why all the products we use are organic, fair trade, and cruelty-free."

Norwich Evening News: Ric celebrated the Arcade's fabulous architectureRic celebrated the Arcade's fabulous architecture (Image: Matt Keal)

Mr Kinsey said he wanted to create a space "which felt immersive and luxurious" as well as "memorable and special" for customers and staff. 

Simon Ashdown, who manages the Royal Arcade, added: "The importance of sustainability and the support of local suppliers are key themes for the Royal Arcade's businesses, so the addition of such a strongly committed brand is really welcome."