Children have designed colourful messages, which will be displayed on a dozen school buses in Norfolk in an attempt to inspire people to cut the amount of waste they throw away.

Norwich Evening News: Cody, from Hillside Avenue Primary and Nursery School. Pic: Norfolk County Council.Cody, from Hillside Avenue Primary and Nursery School. Pic: Norfolk County Council. (Image: Norfolk County Council)

They were the winning designs after a competition which saw more than 300 entries from 13 schools across the county.

Judging took place in March this year and the winners were selected, along with 31 highly commended designs. All the winners and highly commended pupils have received a certificate and small prize to mark their achievement.

But for the youngsters, seeing their design reproduced and transferred on to the school buses was a real thrill.

Jenny Cross, Norfolk County Council waste reduction officer, said: 'As one of the competition judges, I would say that judging the designs was quite moving.

Norwich Evening News: Chelsea, from Mile Cross Primary School. Pic: Norfolk County Council.Chelsea, from Mile Cross Primary School. Pic: Norfolk County Council. (Image: Norfolk County Council)

'Designs overwhelmingly reflected children's concerns about the environment and their wish to encourage us all to recycle more.

'I think the winning designs really do reflect this. They were also chosen as they had a clear, easy to understand message and were bright and eye catching.'

The buses have already visited five of the winning schools so that winners, fellow pupils and teachers could celebrate their success.

Martin Wilby, chairman of the council's environment, development and transport committee, said: 'These colourful designs are a real joy to see and I'm very grateful to each and every pupil who submitted a design as the standard was very high.

Norwich Evening News: Emily, from Caister Junior School. Pic: Norfolk County Council.Emily, from Caister Junior School. Pic: Norfolk County Council. (Image: Norfolk County Council)

'I'm sure the winning designs will brighten up many people's days and hope they help people to consider what they can do, even in a small way, to reduce, reuse and recycle a little more.'

Dave Stuart, operations director, transport, for Norse Commercial Services, said: 'The messages on the buses look fantastic and are a great credit to our young people who clearly care passionately about our beautiful county.

'Norse has been happy to play its part in getting these powerful messages out – I am sure they will strike a real chord with everyone who sees them.'

Six of the buses have been printed with the new designs already and those will soon be joined by another six which are being printed over the summer.

Norwich Evening News: Freddie, from Fakenham Junior School. Pic: Norfolk County Council.Freddie, from Fakenham Junior School. Pic: Norfolk County Council. (Image: Norfolk County Council)

Norwich Evening News: Hannah, from Hillside Avenue Primary and Nursery School. Pic: Norfolk County Council.Hannah, from Hillside Avenue Primary and Nursery School. Pic: Norfolk County Council. (Image: Norfolk County Council)