December 7 2013 Latest news:
Friday, August 23, 2013
A Norwich-based online wine business is targeting a pre-Christmas recruitment drive after receiving a windfall of investment to grow its overseas presence.
Naked Wines said it is looking to take on 15 new members of staff on the same day a multinational wine seller ploughed $10m (£6.4m) into the company.
The investment, which comes from its founder shareholder WIV Wein International AG, will help spearhead further growth in the US and Australia – the main targets of the firm’s expansion plans.
It comes as the business recently saw its operating profit breakthrough the £1m barrier following a 57pc rise in sales to £34.9m.
Rowan Gormley, founder and chief executive of Naked Wines, said Norwich will continue to be the home of the business because of its recruitment success in the local area.
He said: “Most of this money is going into finding new wines and new wine markets and we need to find people now in expectation of future growth.
“We have already added 15 people this year and we are looking to add another 15 in time for the Christmas rush.
“In our business, what we want to do is find the unsung heroes and the wine makers that are brilliant at what they do, but tend to be locked away in their cellar and don’t have the time to push their product.”
He added: “Norwich will remain our hub. The fact that it has talented IT people and wine advisors means it remains a great place to retain and recruit good people. We will continue to build the business here.”
Andreas Pieroth, joint managing director of WIV Wein International AG, added: “We’ve been in the wine business for 60 years, in 24 countries around the world, and Naked Wines’ business model is the biggest revolution we have seen. We are very
pleased with our investment in the business.”
The firm, which employs 70 people at Holland Court, Norwich, provides customers with exclusive wines at wholesale price by encouraging investment in future vintages.
It recently provided support to award-winning winemaker Katie Jones who lost 4,000 bottles of wine when vandals opened the taps on vats stored at her vineyard in Tuchan, France.