A Golden Triangle cafe has reopened after a New York deli-inspired rebrand.

Park Lane, a new cafe from Moorish Falafel owner Samia King, opened on Thursday in its namesake street. 

Previously known as Moorish Park Lane, Ms King is keen to emphasise Park Lane is a completely different concept.

Norwich Evening News: The cafe has been redecorated as part of the rebrandThe cafe has been redecorated as part of the rebrand (Image: Denise Bradley)

Stepping away from the vegan brand, the new cafe was born out of the cost of living crisis and wanting to diversify. 

Deciding to come up with something that would attract a wider crowd, the location was redecorated and rebranded.

Now the cafe's signature ingredient is locally sourced salt beef, but the cafe does still have plenty of vegan options.

Norwich Evening News: Park Lane's salt beef sandwichPark Lane's salt beef sandwich (Image: Denise Bradley)

Other offerings include the Philly cheese steak burger, cakes, pastries and bread from Bread Source, as well as fruit juices and coffees. 

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The rebrand has also allowed for a wider range of breakfast and brunch options. 

Owner Samia King said: "Thursday was a good start - people seem excited to have something new in the area.

Norwich Evening News: The space has been opened up to allow for more seating The space has been opened up to allow for more seating (Image: Denise Bradley)

"I want it to be a social space for people in the area to gather and to make sure there's something for everyone.

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"Hopefully not too far down the line, we'll be opening the space up in the evenings, hiring it out for pop-ups, supper clubs and other events.

Norwich Evening News: Manager Sophie Patience at the Park Lane CafeManager Sophie Patience at the Park Lane Cafe (Image: Denise Bradley/Newsquest)

"It's a bigger space now with much more seating. Since we've opened it up it fits 33 people.

Park Lane is open from 8.30am-5pm, Tuesday to Saturday.